Mina Gorgyos

  Hire reliable, trustworthy and friendly employees. Employees can make or break your business. A successful gas station requires reliable, honest and courteous employees. As gas station owners, you sell a commodity, so small things can add up to better customer value. When your employees handle the customer touch points with grace, you create more value for the customer in a way they can appreciate. Customers like to be greeted when they enter the store, and appreciate a smile and friendly transaction they can look forward to when they return. Customers also like employees that are well dressed and groomed. When you make the customer feel valued, you set yourself apart from the competition. On the other hand, if employees are distant, unengaged, or simply rude, it makes it too easy for the customer to frequent another store. And if they tell their friends of a bad experience, you can lose more than one customer. Reliability is also important because you need confid